I have bought a lot of URLs. Everytime I’m trying to get that perfect URL I try and keep it short and sweet. 2 or 3 words max… short words… OK maybe not always, but often………..
I have a campaign going that broke open today and started to get a lot of clicks… so I thought I would go in and play with it… first stop the ads. I hadn’t looked at the campaign much for the last few weeks… I had forgotten the length of the URL!
20 Letters/5 words… thatwouldbelikethis.com
Of course I capitalized the first letters in my campaigns ad so it’s more like this… ThatWouldBeLikeThis.com
So I’m thinking to myself, does it matter? It might matter more for organic results… I’m thinking Adwords, being the fact you can capitalize like that, might have better results.
Maybe not!
I have always heard the shorter the better… is that a fallacy?
This result could influence my choice of future URLs…
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